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        <title>Latest Blog Entries | Fanscape</title>
        <link>http://www.fanscape.com/</link>
        <description>The latest blog articles</description>
        <language>en-us</language>
        <pubDate>Wed, 10 Mar 2010 16:17:50 GMT</pubDate>
        <lastBuildDate>Wed, 10 Mar 2010 16:17:50 GMT</lastBuildDate>
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        	<title>Social Media Played Big Role in Driving Oscar Interest</title>
            <link>http://www.fanscape.com/blog/Social_Media_Played_Big_Role_in_Driving_Oscar_Interest/</link>
        	<description>The Fanscape Report reviewing the Social Media efforts leading up to and during the Oscars is featured in this piece from ClickZ.
An excerpt:
The report determined that Oscar chatter was very strong on Twitter during this year&#039;s three-plus hour telecast. In findings likely to provide more ammunition for Twitter&#039;s eventual addition of marketing tools, Fanscape cited statistics from analytics firm...</description>
        	<pubDate>Wed, 10 Mar 2010 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Social_Media_Played_Big_Role_in_Driving_Oscar_Interest/</guid>
           	<author>admin@fanscape.com (ClickZ)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>Fanscape Report: Social Media and the Oscars</title>
            <link>http://www.fanscape.com/blog/Fanscape_Report_Social_Media_and_the_Oscars/</link>
        	<description>Fanscape reports on Social Media&#039;s impact on this year&#039;s Oscars.
The Oscars are one of the most internationally viewed television events of the year.  We tune in to get a glimpse of our favorite celebrities strolling down the red carpet adorned in jewels and decadent fashions, and to see who will take home those treasured golden statuettes.
But while it was once a ratings juggernaut, the Oscar telecast...</description>
        	<pubDate>Tue, 09 Mar 2010 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Fanscape_Report_Social_Media_and_the_Oscars/</guid>
           	<author>admin@fanscape.com (Fanscape)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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                <item>
        	<title>Social Media Smarts!</title>
            <link>http://www.fanscape.com/blog/Social_Media_Smarts/</link>
        	<description>Larry Weintraub was a guest on KFWB 980&#039;s &#039;2 Minutes and More&#039; show talking about the 4 Reasons to Use Social Media for Your Business.
Larry Weintraub explains the four strategies you should focus on for Social Media - PR, Marketing, Customer Service and Market Research. His biggest advice - use social media to connect with your customers in a 2 way conversation - don’t just shout from the...</description>
        	<pubDate>Sun, 07 Mar 2010 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Social_Media_Smarts/</guid>
           	<author>admin@fanscape.com (2 Minutes & More (KFWB News Talk 980))</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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                <item>
        	<title>White Paper: 4 Reasons to Use Social Media for Your Business</title>
            <link>http://www.fanscape.com/blog/White_Paper_4_Reasons_to_Use_Social_Media_for_Your_Business/</link>
        	<description>The focus of this Fanscape white paper is the four reasons a business should be employing Social Media tactics for its brand and its products.
If you are just dabbling in Social Media then you may still not be sure what exactly it will do for you or where it fits in to your company structure.  You’ve probably created a Twitter account, built a simple Facebook page and maybe even added a company blog to your...</description>
        	<pubDate>Mon, 01 Mar 2010 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/White_Paper_4_Reasons_to_Use_Social_Media_for_Your_Business/</guid>
           	<author>admin@fanscape.com (Fanscape)</author>                                    <category domain="http://www.fanscape.com/blog/category/Stats_Facts/">Stats &amp; Facts</category>
                        <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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                <item>
        	<title>No tweets from behind the wheel though</title>
            <link>http://www.fanscape.com/blog/No_tweets_from_behind_the_wheel_though/</link>
        	<description>Larry Weintraub spoke with USA Today&#039;s nate Ryan where he prediected that NASCAR drivers would be well positioned to use Twitter.
Read More</description>
        	<pubDate>Mon, 08 Feb 2010 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/No_tweets_from_behind_the_wheel_though/</guid>
           	<author>admin@fanscape.com (USA Today)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>Got a Gripe? Sent a Tweet</title>
            <link>http://www.fanscape.com/blog/Got_a_Gripe_Sent_a_Tweet/</link>
        	<description>Fanscape&#039;s CEO, Larry Weintraub, speaks with Benny Evangelista of the San Fransisco Chronicle about customer service in the age of Twitter. In this Sunday A-1 piece, Larry references how quickly consumer issues can be resolved with a simple tweet and states &quot;people are talking about your brand anyway, and you can&#039;t ignore it.&quot;
Read More</description>
        	<pubDate>Sun, 17 Jan 2010 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Got_a_Gripe_Sent_a_Tweet/</guid>
           	<author>admin@fanscape.com (San Fransciso Chronicle)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>Tweets use clout of Tweeps to sway business</title>
            <link>http://www.fanscape.com/blog/Tweets_use_clout_of_Tweeps_to_sway_business/</link>
        	<description>Fanscape CEO, Larry Weintraub, discusses customer service in the Twitterverse with the Times Union&#039;s Kristi Gustafson.
 
Read More</description>
        	<pubDate>Sat, 09 Jan 2010 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/Tweets_use_clout_of_Tweeps_to_sway_business/</guid>
           	<author>admin@fanscape.com (Albany Times Union)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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        	<title>4 ways social media can save you time and money</title>
            <link>http://www.fanscape.com/blog/4_ways_social_media_can_save_you_time_and_money/</link>
        	<description>Larry Weintraub breaks down the four reasons businesses should be using  Social Media for iMedia Connection. 
If you are just dabbling in social media, you may still not be sure what exactly it will do for you or where it fits in to your company structure. You&#039;ve probably created a Twitter account, built a simple Facebook page, and maybe even added a company blog to your website. Good. That&#039;s a great...</description>
        	<pubDate>Thu, 07 Jan 2010 00:00:00 GMT</pubDate>
            <guid>http://www.fanscape.com/blog/4_ways_social_media_can_save_you_time_and_money/</guid>
           	<author>admin@fanscape.com (iMedia Connection)</author>                                    <category domain="http://www.fanscape.com/blog/category/News/">News</category>
                        
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